GoGo squeeZ®
GoGo squeeZ® Apple Mango Fruit Snack
90 g
Make the world happier and healthier
We all have the right to live a healthy and happy life in a sustainable world.
Our consumers like to get the most out of life and share these memorable moments with family and friends. For food it’s the same… our consumers are looking for taste, pleasure, nutrition and convenience! That’s why they want simple, easy and sustainable nutritious solutions to fuel their everyday adventure.
The GoGo squeeZ® range responds very well to this. Made with real fruit, it’s a delicious way to offer your consumers better snacking options that are popular with children and families. The convenient, resealable GoGo squeeZ® fruit pouches contain natural ingredients sourced from quality farms and orchards. The perfect fuel for any adventure, big or small.
A long history of fruit
Materne has been a leading fruit specialist for more than 100 years. In 1881, the applesauce and puree factory in Boué (North of France) was created. 40 years later, Edmond Materne bought the applesauce factory and expanded the business, bringing the creation of Pom’Potes® in France 1998, the first ever fruit in a pouch. It was a great success!
Based on this experience, fruit in a pouch was introduced in the United States under the name GoGo squeeZ® in 2008 and in Canada a year later. The group took the leading position in America by creating a new segment in the healthy snacking market and in November 2008 one million pouches were sold in the US!
Over the years, the brand made significant strides, including the launch of GoGo squeeZ® in Portugal and the UK in 2017 but also the launch of Pom’Potes® yogurtZ in China in 2017.
We’ve got a healthy history. GoGo squeeZ® has made high quality nutritious snacks for enjoying wherever life takes you with the ambitious goal of conquering new markets.
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The good that goes in
Top quality, fresh ingredients with no artificial anything. Inside every GoGo squeeZ® pouch is a real blend of 100%, yummy, non-questionable good stuff. All our fruit and vegetable pouches are nutritious, delicious, and made with nothing but real fruit and veggies.
GoGo squeeZ® is a nutritious fruity snack made with premium quality ingredients. It’s an excellent way to add a portion of fruit to the diet, especially in a lunch box or for a snack. The fruit snack in a pouch form allows your children to vary their fruit intake without monotony. All they have to do is squeeZ and sip!
GoGo squeeZ® is very convenient for on-the-go activities, this fruit-powered snack is also an excellent source of fibers and contains no sugar added*.
GoGo squeeZ® offers delicious and convenient snack options for different occasions throughout the day – breakfast, a mid-morning snack, lunch, afternoon pick-me-up or for re-fuelling after activities.
The products are available in a variety of flavours and variants to support different tastes, lifestyles and nutrition needs for children, teens and adults. They include fruit and vegetable blends, yogurt-based options, organic variants and delicious options for those with active lifestyles. There is a blend for every taste packaged in a convenient re-sealable pouch.
The product line also caters for customers with specific dietary needs – delicious dairy-free, nut-free, gluten-free and kosher options are available in the GoGo squeeZ® range.
*Contains naturally occurring sugars.
Seeding it forward, GoGo squeeZ® reduces its environmental footprint
Forward-Thinking Foundation
Since 2021, GoGo squeeZ® in the US has gone all-in on regenerative agriculture. First in Hart, Michigan, supporting the launch of AgBioResearch facilities to strengthen education and environmental practices for fruit growers. Followed by our work with West Michigan Research Station and Michigan State to support irrigation research.
Community Comes First
Hitting the road to help our mission grow: GoGo squeeZ® in the US partners with nonprofits like Feeding America to deliver over 150 tons of pouches per year to kids and families across the country.
Less Waste Per Pouch
At GoGo squeeZ®, we are constantly challenging ourselves to do better, down to the carton materials we source from sustainable forests. Our helicaps are iconic but they’re still plastic. That’s why in 2021 we started our journey to transition our caps to be made with 40% less plastic*. And we’re just getting started.
*Original caps 3.15g plastic; new caps 1.85g plastic
The Movement Against Food Waste
Through our partnership in the UK and Portugal between GoGo squeeZ® and Too Good To Go®, we plan to fight food waste at every step in our fruit puree production process. GoGo squeeZ® is raising awareness about the meaning of a “Best Before Date”. When the shelf life is expired, please don’t throw away the product, use common sense. Store the product according to storage information indicated on the pack to preserve its qualities.
